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Innovative is an interactive agency committed to providing top-notch online marketing products to growing businesses. We provide a wide range of creative and development services geared to accelerate your business beyond the status quo. Leveraging our talent for high-impact creative and an in-house development team, Innovative has the skill to meet any challenge. Our skills go beyond the reach of the everyday "web company". Our staff's talents in brand awareness, creative design, bleeding-edge internet technologies, and online marketing make us the agency of choice. Our approach to each project stems from our understanding that each clients needs are unique. Each project we undertake starts from the ground up to become a completely custom solution - tailored to your specific needs.
When you select Innovative for a project, you can expect the highest levels of creativity and industry expertise. We understand communication is key to delivering a quality product. We work closely with you to understand your goals and needs, and those of you customers. With this understanding we will develop an implementation plan and a strategy for execution. One thing defines our process more clearly than any other. Planning. Every project phase, design sample, and line of code is governed by careful pre-project documentation and strategy meetings. These guidance documents assure the final product meets your needs, is relevant to marketing efforts, and will stand the test of time. We've assembled a team of truly brilliant minds enabling us to cover a large amount of ground without stretching our capabilities thin. Each member of our staff provides expertise in various areas of interactive marketing and website development. All these talents work together to create a synergetic atmosphere that produces exciting results.
Before any creative is commissioned or code is written, we meet with you to understand your needs and goals that are driving the decision to improve your online presence. This is the brainstorming phase of your project. We want to know what your current solutions are, what is working, and what isn't. Based on our findings, we prepare a detailed online marketing strategy that identifies appropriate marketing approaches. We will also provide detailed implementation guidelines and a production schedule. With an understanding of where you want to be, we can work with you to establish a comprehensive roadmap for the project. Project strategy is vital to the sustained success of any online marketing initiative. We are dedicated to presenting ideas for short and longer-term growth.
We create recognizable and integrated brands that go far beyond good design. Our brand developers work along side the interactive designers, animators, and developers working on your project. Why does this matter? This produces a brand-centric focus among the entire team. Everything from the website to business cards will be permeated with brand personality. Your brand will become your company. Sometimes what isn't broken shouldn't be fixed. In instances where rebranding is unnecessary, we come prepared. We have been breathing new life into existing brands from the day we opened our doors. Drawing upon the same brand-centric approach, our team will maintain strict adherence to your current branding, while introducing fresh ideas.
Website design is the core of our interactive services. We understand the importance of a dynamic web presence that fuels all your other online marketing efforts. Our designs delicately balance creative design with effective communication and usability. Our designers work closely with an in-house development team assuring top-notch results. A new wave of interactivity can be found on almost any cell phone today. Mobile phones are becoming fully internet capable and connection speeds are increasing. This is your chance to deliver on-demand content to your customers anytime, anywhere. Seize this new market with a mobile-ready website or iPhone application. We don't stop with the traditional ideas of interactivity. Tradeshow booths and point-of-sale devices are quickly becoming showcases for what is possible in the high-tech world. We can create an original and highly engaging experience for your customers.
Our development team specializes in the development of custom website software to run even the most complex of online business models. Our software architecture was built from the ground up with total customization in mind. Feel free to browse our portfolio for examples of how truly broad our experience is.
We have extensive experience building enterprise class applications. If your business needs persistent data handling in a multi-user, web-based environment, you are ready for an internet-based application. Enjoy the security of unlimited expandability as your business grows, since our software 100% customizable.
Building on what we outline in your project strategy, we meet with you to understand every aspect necessary to complete your web-based software. We work closely with you and create a detailed document outlining all of the functional needs of your website development project.
No one will visit your website if they don't know about it. Our search capitalization services provide a multi-faceted solution to this problem. We offer services from managed search engine optimization, search engine marketing, and viral search marketing. Careful research and ongoing optimization means your website will climb search result rankings and traffic will increase. Email campaigns and scheduled newsletters are one of the most cost-effective ways to stay in front of your customers on a regular basis. We work with you to determine a plan for implementation and content structure. We will design each email, manage your distribution lists, and handle the campaign delivery. Blogs have become an important component in online marketing. A well-maintained blog provides huge bonuses to your search engine rankings, encourages visitor loyalty, and increases return visits. We are ready to design your blog, integrate it with your website, and prepare all the tools necessary to continue its use. In a nutshell, viral marketing means establishing a highly relevant ad campaign with broad market reach that encourages individuals to continue the campaigns distribution. We will design your campaign, create delivery mechanisms, and monitor the success of your viral campaigns.
Our custom eCommerce platform give you a vast amount of flexibility in implementation methods. Our store can be scaled to meet the specific needs of you online business, and integrates seamlessly with a custom designed front-end. For sites with a large amount of content and clients with a new for day-to-day website control, our CMS is for you. Unlike other systems, ours integrates with any custom website architecture created by our designers. This gives you the ability to manage your website content easily, without making sacrifices in design or usability. We make it easy for you to track customer's information and keep in touch with accurate data. Controlled user access allows you to determine visible data and capabilities at the user level. We offer a full line of website hosting and email services. Our staff manages each collocated server - nothing is outsourced. You'll receive support for your website from a real person who can assist with any maintenance requests. True streaming video and audio content is available via our streaming media system. If you have a need to deliver high quality video, up to HD quality, let us know. UMADD website for MADD www.umadd.org
![]() ![]() ![]() ![]() Project Planning & Consulting, Database Development
The national non-profit needed a website for a new program, UMADD, which specifically targets college students. We developed the entire website, which included setting up an extensive registration and content management system.
Budget Suites Website Redesign www.budgetsuites.com
![]() ![]() ![]() ![]() Project Planning & Consulting, Creative Design, Database Development
Budget Suites hired Innovative to revitalize a stagnant online presence. The old website had been online for nearly 8 years without begin updated. Innovative worked closely with Budget Suites to produce an effective website that reflects the growth Budget Suites has seen in the past 8 years.
SunTx Capital Partners Website Redesign www.suntx.com
![]() ![]() ![]() ![]() Project Planning & Consulting, Creative Design, Database Development, CMS
SunTx needed a new website to revitalize their dated website. Innovative worked closely with SunTx's team to produce a strong new website with a robust CMS platform to enable staff to make changes on the fly.
Taste Town www.todkidstastetown.com
![]() ![]() ![]() ![]() Website Design, Content Management System
West End Events hired us to create a new website for the Taste Town Kid's Area of the Taste of Dallas event. With one week from start to finish, we built a highly creative and functional website to help promote the event.
Centroid Website www.centroid.com
![]() ![]() ![]() ![]() Project Planning & Consulting, Creative Design, CMS, Database Development
We built out a custom content management system for this local consulting firm, and created a completely new design that further extended their branding.
DeBass Recycling Website Redesign www.notjustrecycling.com
![]() ![]() ![]() ![]() Project Planning & Consulting, Creative Design, Database Development, eCommerce
We re-branded this recycling company's online marketing efforts, and setup an online registration and scheduling system.
Splash of Color Website www.splashofcolor.com
![]() ![]() ![]() ![]() Branding, Creative Design
We worked with this local distributor of high-end printing hardware, to overhaul their web presence. The site features well over 250 pages of information on their products, with attention to detail given to every single one.
Taste of Dallas Event Website www.tasteofdallas.com
![]() ![]() ![]() ![]() Project Planning & Consulting, Creative Design, Database Development, CMS
The website for the annual event in Dallas features an extensive content management system and restaurant database, and an interactive integration with Google Maps.
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